VALUE CREATION
THE SPECIALTY CONTINUUM
I seamlessly interfaced across departments that spanned research and clinical development, learning/professional development, clinical operations, marketing, sales and national accounts to develop and deploy community health outreach and specialty continuum of Home Health skilled-care programs. More than 1 million homebound older adults have benefited from Safe Strides®, a specialized fall-risk reduction program.
STEP ON IT! SENIOR WELLNESS PROGRAM
I worked closely with marketing and sales departments at Gentiva to develop, deploy and represent Step On It℠, a community outreach program designed to help older adults be more active, independent and engaged. Designed specifically for the older adult demographic, education focuses on benefits of movement and proactive health prevention, common-sense medication mastery, home safety and fall risk reduction.
Complimented by community press releases and TV adds, presentation venues have included but not been limited to community centers, senior centers, assisted living facilities and churches.
Older adults from all walks of life have attended KAH's Step On It℠ presentations. Participants rave about how much they enjoy the program’s use of positive recognition as well as benefits specific to improved movement confidence and sense of well-being.
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As an intervention model, EMPOWER helps Kindred at Home clinicians categorize and prioritize patient needs. Different than intervention pathways & protocols, EMPOWER structures clinical interventions across 5 progressive levels of patient skill-acquisition that help patients optimize key health behaviors that span across condition management domains such as awareness (self-monitoring) medication scheduling and adherence, nutrition, functional mobility, and risk reduction.
EMPOWER: COMMUNITY OUTREACH PROGRAM
Health behaviors are skills that can be acquired and improved. I collaborated externally and internally to guide development of the EMPOWER continuum that spans from community outreach to a specialized, Home Health skilled intervention program.
Through needs prioritization, task-specific practice, repeated exposure and positive reinforcement clinicians help patients and their informal caregivers build skills to help them be more consistent, efficient and adaptable so that the older adult can better sustain target, positive health behaviors between skilled visits and post-discharge.